When crowding-in and when crowding-out? The boundary conditions on the relationship between negative online reviews and online sales

doi:10.1002/mde.3505

科研成果详情

发表状态	已发表Published
题名	When crowding-in and when crowding-out? The boundary conditions on the relationship between negative online reviews and online sales
作者	Shen, Ao 1; Wang, Peng2 ; Ma, Yongyuan 3
发表日期	2022
发表期刊	Managerial and Decision Economics
ISSN/eISSN	0143-6570
卷号	43 期号:6 页码:2016 - 2032
摘要	Drawing on the motivation crowding theory, we propose a novel framework concerning the moderating effects of customer-initiated reviews and merchant-initiated replies on the relationship between negative online reviews and online sales performance. Using 14,096 online reviews collected from Meituan.com, we found that the detrimental effect of negative online reviews will be mitigated with a greater level of customer-initiated reviews and a medium level of merchant-initiated replies. This study enhances the current understanding of the dyadic interaction between online customers and offline merchants, thereby suggesting the crowding-in and crowding-out effects of the merchant online replies toward negative online reviews.
DOI	10.1002/mde.3505
URL	查看来源
收录类别	SSCI
语种	英语English
WOS研究方向	Business & Economics
WOS类目	Economics ; Management
WOS记录号	WOS:000730505800001
Scopus入藏号	2-s2.0-85121344518
引用统计	被引频次：6[WOS] [WOS记录] [WOS相关记录]
文献类型	期刊论文
条目标识符	https://repository.uic.edu.cn/handle/39GCC9TT/8344
专题	工商管理学院
通讯作者	Wang, Peng
作者单位	1.School of Management,Xi'an Jiaotong University,Xi'an,China 2.Division of Business and Management,BNU-HKBU United International College,Zhuhai,China 3.College of Economics and Management,Nanjing University of Aeronautics and Astronautics,Nanjing,China
通讯作者单位	北师香港浸会大学
推荐引用方式 GB/T 7714	Shen, Ao,Wang, Peng,Ma, Yongyuan. When crowding-in and when crowding-out? The boundary conditions on the relationship between negative online reviews and online sales[J]. Managerial and Decision Economics, 2022, 43(6): 2016 - 2032.
APA	Shen, Ao, Wang, Peng, & Ma, Yongyuan. (2022). When crowding-in and when crowding-out? The boundary conditions on the relationship between negative online reviews and online sales. Managerial and Decision Economics, 43(6), 2016 - 2032.
MLA	Shen, Ao,et al."When crowding-in and when crowding-out? The boundary conditions on the relationship between negative online reviews and online sales". Managerial and Decision Economics 43.6(2022): 2016 - 2032.