浏览/检索结果:共2条，第1-2条

已选(0)清除条数/页：排序方式：
	Smartphone users' persuasion knowledge in the context of consumer mHealth apps: Qualitative study 期刊论文 JMIR mHealth and uHealth,2021, 卷号: 9, 期号: 4 作者: Joo,Eunsin; Kononova,Anastasia; Kanthawala,Shaheen; Peng,Wei; Cotten,Shelia 收藏 \| 浏览/下载：12/0 \| 提交时间：2021/10/19 Mhealth app Mobile phone Mobile promotion strategy Personal health information sharing Persuasion knowledge
	Can Brand Sponsorship Increase Download Intention for mHealth Apps? The Role of Issue Relevance, Brand Involvement, and Perceived App Quality 期刊论文 Journal of Promotion Management,2021 作者: Yang，Jing; Kanthawala，Shaheen; Joo，Eunsin; Kononova，Anastasia 收藏 \| 浏览/下载：11/0 \| 提交时间：2022/02/23 brand involvement download intention mHealth app sponsorship