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The combinatory role of online ratings and reviews in mobile app downloads: an empirical investigation of gaming and productivity apps from their initial app store launch 期刊论文
Journal of Marketing Analytics,2023, 卷号: 11, 期号: 3, 页码: 426-442
作者:  Sällberg, Henrik;  Wang, Shujun;  Numminen, Emil
收藏  |  浏览/下载:13/0  |  提交时间:2025/06/06
The impact of app revenue model choices for app revenues: A study of apps since their initial App Store launch 期刊论文
Economic Analysis and Policy,2022, 卷号: 76, 页码: 325-336
作者:  Numminen, Emil;  Sällberg, Henrik;  Wang, Shujun
收藏  |  浏览/下载:22/0  |  提交时间:2025/06/06