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	Meeting Consumers’ Expectations: Exploring Corporate Social Advocacy Communication in China 期刊论文 Sustainability (Switzerland),2022, 卷号: 14, 期号: 4 作者: Song, Baobao; Lan, Xiaomeng 收藏 \| 浏览/下载：25/0 \| 提交时间：2022/05/05 Chinese consumers Corporate social advocacy Expectancy violations theory Organization–public relationships Same-sex marriage
	Older Consumers’ Perceptions of Advertising with Celebrity Endorsement 期刊论文 Asian Journal of Business Research,2022, 卷号: 12, 期号: 1 作者: Fan, Fei; Chan, Karan; Wang, Yan 收藏 \| 浏览/下载：1/0 \| 提交时间：2025/08/07 Advertising execution Celebrity endorsement Influencer marketing Marketing communication Older consumers Qualitative method
	Understanding Chinese consumers' intention to purchase sustainable fashion products: The moderating role of face-saving orientation 期刊论文 Sustainability,2017, 卷号: 9, 期号: 9 作者: Wei, Xiaoyong; Jung, Sojin 收藏 \| 浏览/下载：10/0 \| 提交时间：2022/06/24 Chinese consumers Face-saving Green value Perceived value Sustainable consumption
	Purchasing Cosmetic Products: A Preliminary Perspective of Gen-Y 期刊论文 Contemporary Management Research,2012, 卷号: 8, 期号: 1, 页码: 51-60 作者: Eze, Uchenna Cyril; Tan, Chew-Beng; Yeo, Adelene Li-Yen 收藏 \| 浏览/下载：10/0 \| 提交时间：2021/09/27 Brand Image Product Quality Price Promotion Consumers' Purchase Intention Malaysia Product Knowledge
	Credit card debt among young Malaysians: A conceptual framework 会议论文 ICIMTR 2012 - 2012 International Conference on Innovation, Management and Technology Research, Malacca, Malaysia, 21 May 2012 through 22 May 2012 作者: Eze, Uchenna Cyril; Beng, Tan Chew; Siang, Joanne Tay Hueh 收藏 \| 浏览/下载：10/0 \| 提交时间：2021/07/12 conceptual development consumers Credit card debt Malaysia
	Consumers' online repurchase intentions: Perspectives from Malaysia 会议论文 ICBEIA 2011 - 2011 International Conference on Business, Engineering and Industrial Applications, Kuala Lumpur, Malaysia, 6 June 2011 through 7 June 2011 作者: Har, Lee Chai; Eze, Uchenna Cyril 收藏 \| 浏览/下载：10/0 \| 提交时间：2021/07/12 Consumers Internet Malaysia Online Repurchase Intentions
	The influence of communication channels and promotional efforts on consumer adoption of Islamic banking services in Malaysia: An empirical analysis 会议论文 Creating Global Economies through Innovation and Knowledge Management Theory and Practice - Proceedings of the 12th International Business Information Management Association Conference, IBIMA 2009, Kuala Lumpur, Malaysia, 29 June 2009 through 30 June 2009 作者: Thambiah, Seethaletchumy; Tan, Khong Sin; Eze, Uchenna Cyril; Nathan, Robert Jeyakumar; Lai, Kimpiew 收藏 \| 浏览/下载：8/0 \| 提交时间：2021/07/12 Communication channels Consumers Islamic banking Promotional efforts
	Diffusion of islamic retail banking services among Malaysian banking consumers 会议论文 Creating Global Economies through Innovation and Knowledge Management Theory and Practice - Proceedings of the 12th International Business Information Management Association Conference, IBIMA 2009, Kuala Lumpur, Malaysia, 29 June 2009 through 30 June 2009 作者: Thambiah, Seethaletchumy; Eze, Uchenna Cyril; Tan, Khong Sin; Nathan, Robert Jeyakumar; Lai, Kimpiew 收藏 \| 浏览/下载：13/0 \| 提交时间：2021/07/12 Consumers Islamic banking Malaysia Suburban Urban