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A fresh look at the role of switching cost in influencing customer loyalty: Empirical investigation using structural equation modelling analysis 期刊论文
Asia Pacific Journal of Marketing and Logistics,2016, 卷号: 28, 期号: 4, 页码: 616-633
作者:  Ram, Jiwat;  Wu, Minglu
收藏  |  浏览/下载:18/0  |  提交时间:2021/10/19
An empirical investigation of web site use using a commitment-based model 期刊论文
Decision Sciences,2006, 卷号: 37, 期号: 3, 页码: 427-444
作者:  Li, Dahui;  Browne, Glenn J.;  Chau, Patrick Y. K.
收藏  |  浏览/下载:11/0  |  提交时间:2023/05/19