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Employees' green brand love and green brand citizenship behavior
期刊论文
Social Behavior and Personality,2024, 卷号: 52, 期号: 12
作者:
Lei, Gang
;
Kuang, Tingyue
;
Yang, Yi Chun
收藏
  |  
浏览/下载:19/0
  |  
提交时间:2025/03/10
adhocracy culture
clan culture
green brand citizenship behavior
green brand love
organizational culture
Exploring the role of green animation advertising influencing green brand love and green customer citizenship behavior
期刊论文
BMC Psychology,2023, 卷号: 11, 期号: 1
作者:
Zhang, Yipin
;
Yang, Yi Chun
收藏
  |  
浏览/下载:20/0
  |  
提交时间:2024/01/22
Green animation advertising
Green brand love
Green customer citizenship behavior
Stimulus–organism–response (SOR)
Green animation advertising of food: Influence on green trust and green customer citizenship behavior
期刊论文
Social Behavior and Personality,2023, 卷号: 51, 期号: 7
作者:
Zhang, Yipin
;
Yang, Yi Chun
收藏
  |  
浏览/下载:20/0
  |  
提交时间:2023/09/21
consumer behavior
customer citizenship behavior
customer trust
food advertising
green animation advertising
Who are our guests? Effects of guest’s personality on the green hotel initiatives
会议摘要&总结
2022
作者:
Wang, Xi
;
Zheng, Jie
;
Luo, Meimei
收藏
  |  
浏览/下载:68/0
  |  
提交时间:2023/02/15
Green hotel
Big five personality
MBTI personality
Responsible environmental behavior
Big data analysis
What makes a green citizen in Taiwan's restaurant industry?
期刊论文
Social Behavior and Personality,2021, 卷号: 49, 期号: 7
作者:
Han, Hua
;
Yang, Yi-Chun
收藏
  |  
浏览/下载:15/0
  |  
提交时间:2021/10/19
Altruistic behavior
Employee environmental commitment
Green human resource practices
Green organizational citizenship behavior
Restaurant industry
Exploring the role of green attributes transparency influencing green customer citizenship behavior
期刊论文
British Food Journal,2021, 卷号: 124, 期号: 5, 页码: 1473-1484
作者:
Deng, Ying-Yi
;
Yang, Yi-Chun
收藏
  |  
浏览/下载:14/0
  |  
提交时间:2021/10/19
Green attributes transparency
Green brand image
Green customer citizenship behavior
Green trust
Perceptions towards green image of trendy coffee cafés and intention to re-patronage: the mediating role of customer citizenship behavior
期刊论文
Young Consumers,2021, 卷号: 23, 期号: 2, 页码: 165-178
作者:
Le, Andrea
;
Tan, Kim-Lim
;
Yong, Siew-Siew
;
Soonsap, Pichsinee
;
Lipa, Caple Jun
收藏
  |  
浏览/下载:16/0
  |  
提交时间:2021/10/19
Customer citizenship behavior
Environmental attitude
Green image
intention to re-patronage
Product attitude
S-O-R model
Trendy coffee cafés
Factors influencing green organizational citizenship behavior
期刊论文
Social Behavior and Personality,2020, 卷号: 48, 期号: 9
作者:
Xiang, Ling
;
Yang, Yi-Chun
收藏
  |  
浏览/下载:14/0
  |  
提交时间:2021/10/19
Frontline employees
Green behavior
Green human resource practices
Hotel industry
Human resource management
Organizational citizenship behavior
Organizational identification
A study of green IT behavior among individual consumers: Responsible acquisition of computers
会议论文
Proceedings of the 25th Australasian Conference on Information Systems, ACIS 2014, Auckland, 8 December 2014 - 10 December 2014
作者:
Loo, Wee Hong
;
Yeow, Paul H. P.
;
Eze, Uchenna Cyril
收藏
  |  
浏览/下载:28/0
  |  
提交时间:2021/04/23
Environmental problem
Extended theory of planned behavior
Green IT
Responsible acquisition
Responsible consumption
Green Buyer Behavior: Evidence from Asia Consumers
期刊论文
Journal of Asian and African Studies,2013, 卷号: 48, 期号: 4, 页码: 413-426
作者:
Eze, Uchenna Cyril
收藏
  |  
浏览/下载:19/0
  |  
提交时间:2021/04/23
Consumer marketing
green buying behavior
Malaysia
values