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Roles of perceived value and individual differences in the acceptance of mobile coupon applications 期刊论文
Internet Research,2015, 卷号: 25, 期号: 3, 页码: 471-495
作者:  Liu, Fen;  Zhao, Xuefeng;  Chau, Patrick Y. K.;  Tang, Qing
收藏  |  浏览/下载:11/0  |  提交时间:2023/05/19
Analyzing the intention to use mobile coupon and the moderating effects of price consciousness and gender 评论文章
2012
作者:  Jayasingh, Sudarsan;  Eze, Uchenna Cyril
收藏  |  浏览/下载:12/0  |  提交时间:2021/07/13
Exploring the factors affecting the acceptance of mobile coupons in Malaysia 会议论文
2009 8th International Conference on Mobile Business, Dalian, China, 27 June 2009 through 28 June 2009
作者:  Jayasingh, Sudarsan;  Eze, Uchenna Cyril
收藏  |  浏览/下载:12/0  |  提交时间:2021/07/12
An extended TAM for analyzing adoption behavior of mobile coupon 会议论文
MoMM2009 - The 7th International Conference on Advances in Mobile Computing and Multimedia, Kuala Lumpur, Malaysia, 14 December 2009 through 16 December 2009
作者:  Jayasingh, Sudarsan;  Eze, Uchenna Cyril
收藏  |  浏览/下载:7/0  |  提交时间:2021/07/12