浏览/检索结果:共2条,第1-2条

已选(0)清除 条数/页:   排序方式:
The combinatory role of online ratings and reviews in mobile app downloads: an empirical investigation of gaming and productivity apps from their initial app store launch 期刊论文
Journal of Marketing Analytics,2023, 卷号: 11, 期号: 3, 页码: 426-442
作者:  Sällberg, Henrik;  Wang, Shujun;  Numminen, Emil
收藏  |  浏览/下载:14/0  |  提交时间:2025/06/06
Media or message, which is the king in social commerce?: An empirical study of participants' intention to repost marketing messages on social media 期刊论文
Computers in Human Behavior,2019, 卷号: 93, 页码: 176-191
作者:  Wang, Wei;  Chen, Renee Rui;  Ou, Carol Xiaojuan;  Ren, Steven Jifan
收藏  |  浏览/下载:8/0  |  提交时间:2021/10/19