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浏览/检索结果:共15条,第1-10条
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Acting real: a cross-cultural investigation of finfluencer strategic authenticity
期刊论文
International Journal of Advertising,2025, 卷号: 44, 期号: 1, 页码: 164-183
作者:
Zhu, Lin
;
Wang, Yan
收藏
  |  
浏览/下载:23/0
  |  
提交时间:2025/02/17
content analysis
finfluencer
Social media influencer
strategic authenticity
How virtual influencers' identities are shaped on Chinese social media: A case study of Ling
期刊论文
Global Media and China,2024, 卷号: 9, 期号: 3, 页码: 325-343
作者:
Luo, Lijun
;
Kim, Wonkyung
收藏
  |  
浏览/下载:98/0
  |  
提交时间:2024/09/04
social media
textual analysis
uncanny valley theory
Virtual influencer
Passing on the“whistle”: Users' creative engagement with platform censorship in an online relay campaign in China
期刊论文
Media, Culture and Society,2024
作者:
Wu, Xiaoping
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  |  
浏览/下载:21/0
  |  
提交时间:2024/06/11
(social) media discourse analysis
creative engagement
discursive strategies
platform censorship
WeChat Public Account
whistle
A comparative study of multi-ethnic perspectives on aging in Malaysian newspapers
期刊论文
Journalism,2024
作者:
Yang, Lai Fong
;
Fernandez, Prasana Rosaline
;
Tan, Linda Poh Gaik
收藏
  |  
浏览/下载:20/0
  |  
提交时间:2025/06/06
Aging
framing
media portrayal
multi-ethnic newspapers
news analysis
qualitative content analysis
How influencers’ social media posts have an influence on audience engagement among young consumers
期刊论文
Young Consumers,2023, 卷号: 24, 期号: 4, 页码: 427-444
作者:
Fan, Fei
;
Chan, Kara
;
Wang, Yan
;
Li, Yupeng
;
Prieler, Michael
收藏
  |  
浏览/下载:49/0
  |  
提交时间:2023/07/03
Brand communication
China
Content analysis
Influencer marketing
Media effects
Assessing adherence to guidelines of media reporting on suicide based on the Precaution Adoption Process Model and Agenda-Setting Theory
期刊论文
Journal of Applied Journalism and Media Studies,2023, 卷号: 12, 期号: 3, 页码: 395-417
作者:
Yang, Lai Fong
;
Victor, Justin
收藏
  |  
浏览/下载:14/0
  |  
提交时间:2025/06/06
agenda-setting
content analysis
Health Promotion Agenda-Setting Model
media guidelines
Precaution Adoption Process Model
suicide coverage
Feminized Virus: A Content Analysis of Social Media’s Representation of HPV Vaccine
期刊论文
Social Media and Society,2022, 卷号: 8, 期号: 3
作者:
Li, Yiwei
;
Guo, Yu
;
Lin, Hong
收藏
  |  
浏览/下载:41/0
  |  
提交时间:2022/09/05
content analysis
gender inequality
HPV vaccine
information source
social media
the extended parallel process model
Reaching for the stars: DingTalk and the Multi-platform creativity of a 'one-star' campaign on Chinese social media
期刊论文
Discourse, Context and Media,2021, 卷号: 44
作者:
Wu, Xiaoping
;
Fitzgerald, Richard
收藏
  |  
浏览/下载:20/0
  |  
提交时间:2022/04/18
Bilibili
Chinese social media
DingTalk
Multi-platform creativity
Social semiotic multimodal analysis
Weibo
'Hidden in plain sight': Expressing political criticism on Chinese social media
期刊论文
Discourse Studies,2021, 卷号: 23, 期号: 3, 页码: 365-385
作者:
Wu, Xiaoping
;
Fitzgerald, Richard
收藏
  |  
浏览/下载:27/0
  |  
提交时间:2022/04/18
Censorship
China
discourse analysis
political criticism
social media
the 2015 Tianjin explosions
Predicting Social Support Exchanging among Male Homosexuals Who are HIV-Positive in Social Media Context: The Role of Online Self-Disclosure
期刊论文
Journal of Homosexuality,2021, 卷号: 69, 期号: 13, 页码: 2233 - 2249
作者:
Li, Yiwei
;
Guo, Yu
;
Chen, Liang
收藏
  |  
浏览/下载:21/0
  |  
提交时间:2021/10/19
content analysis
discrimination concern
HIV-positive
male homosexuals
Online self-disclosure
social interaction need
social media
social support