Details of Research Outputs

TitleTo use a tree or a forest in behavioral intention
Creator
Date Issued2014
Conference Name18th Pacific Asia Conference on Information Systems, PACIS 2014
Source PublicationProceedings - Pacific Asia Conference on Information Systems, PACIS 2014
Conference DateJune 24-28, 2014
Conference PlaceChengdu
Abstract

Cloud computing is a new technology that has been applied to education and has e nabled the development of cloud computing classrooms; however, student behavioral intentions toward cloud computing remain unclear. Most researchers have evaluated, integrated, or compared few (1 to 3) theories to examine user behavioral intentions and few have addressed additional theories or models. In this study, we test, compare, and unify six well -known theories, namely, service quality (SQ), self - efficacy (SE), the motivational model (MM), technology acceptance model (TAM), theory of reason action (TRA)/theory of planned behavior (TPB), and innovation diffusion theory (IDT) in the context of cloud computing classrooms. This empirical study was conducted using an online survey. The data collected from the samples (n=478) were analyzed using structural equation modeling. We independently analyzed each of the six theories, formulating a united model. The analysis yielded three valuable findings. First, comparing the explained variance and degree of freedom (df) difference, yielded the following ranking in explained variance: MM=TAM>IDT>TPB>SE=SQ (equal =; superior to>). Second, comparing the explained variance yielded the following ranking in explained variance: MM>TAM>IDT>TPB>SE=SQ. Third, based on the united model of six theories, some factors significantly affect behavioral intention and others do not. The implications of this study are critical for both researchers and practitioners.

KeywordBehavioral intention Innovation diffusion theory (IDT) Self-efficacy (SE) Service quality (SQ) Technology acceptance model (TAM) Theory of planned behavior (TPB)
URLView source
Language英语English
Scopus ID2-s2.0-84928643951
Citation statistics
Document TypeConference paper
Identifierhttp://repository.uic.edu.cn/handle/39GCC9TT/10353
CollectionResearch outside affiliated institution
Affiliation
1.Dept. of Information Management, Ming Chuan University,Taoyuan,Taiwan
2.School of Business, University of Hong Kong,Hong Kong
Recommended Citation
GB/T 7714
Shiau, Wen Lung,Chau, Patrick Y. K. To use a tree or a forest in behavioral intention[C], 2014.
Files in This Item:
There are no files associated with this item.
Related Services
Usage statistics
Google Scholar
Similar articles in Google Scholar
[Shiau, Wen Lung]'s Articles
[Chau, Patrick Y. K.]'s Articles
Baidu academic
Similar articles in Baidu academic
[Shiau, Wen Lung]'s Articles
[Chau, Patrick Y. K.]'s Articles
Bing Scholar
Similar articles in Bing Scholar
[Shiau, Wen Lung]'s Articles
[Chau, Patrick Y. K.]'s Articles
Terms of Use
No data!
Social Bookmark/Share
All comments (0)
No comment.
 

Items in the repository are protected by copyright, with all rights reserved, unless otherwise indicated.