| Status | 已发表Published |
| Title | Book review: The business of persuasion: Harold Burson on public relations |
| Creator | |
| Date Issued | 2025 |
| Source Publication | Journal of Advertising Education |
| ISSN | 1098-0482 |
| Volume | 29 |
| Issue | 1 |
| Pages | 68-70 |
| Keyword | Harold Burson Burson-Marsteller memoir public relations communication |
| DOI | 10.1177/10980482241303036 |
| URL | View source |
| Language | 英语English |
| Citation statistics | |
| Document Type | Review |
| Identifier | http://repository.uic.edu.cn/handle/39GCC9TT/12936 |
| Collection | Faculty of Humanities and Social Sciences |
| Corresponding Author | Chen, Liheng |
| Affiliation | 1.Department of Communication, Faculty of Humanities and Social Sciences, Beijing Normal University-Hong Kong Baptist University United International College (UIC), Zhuhai, China 2.Media, Management and Transformation Centre (MMTC), Jönköping International Business School of Jönköping University, Jönköping, Sweden |
| First Author Affilication | Faculty of Humanities and Social Sciences |
| Corresponding Author Affilication | Faculty of Humanities and Social Sciences |
| Recommended Citation GB/T 7714 | Chen, Liheng,Feng, Songming. Book review: The business of persuasion: Harold Burson on public relations. 2025. |
| Files in This Item: | There are no files associated with this item. | |||||
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