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Faculty of Busines and Mana...
1
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5
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EZE Uchenna Cyril
2
PARK Joo-Suk
2
YANG I-chun
1
PONG Kok Shiong
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6
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2021
1
2019
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5
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Brand Image
3
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Academic Library Brand Image
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Brand image
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Archaeological tourism
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Journal of the Korean Socie...
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British Food Journal
1
Contemporary Management Res...
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ICIMTR 2012 - 2012 Internat...
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International Journal of Ec...
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Exploring the role of green attributes transparency influencing green customer citizenship behavior
Journal article
British Food Journal,2021, volume: 124, issue: 5, pages: 1473-1484
Authors:
Deng, Ying-Yi
;
Yang, Yi-Chun
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View/Download:4/0
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Submit date:2021/10/19
Green attributes transparency
Green brand image
Green customer citizenship behavior
Green trust
Developing a conceptual model for examining social media marketing effects on brand awareness and brand image
Journal article
International Journal of Economics and Business Research,2019, volume: 17, issue: 3, pages: 243-261
Authors:
Cheung,Man Lai
;
Pires,Guilherme D.
;
Rosenberger,Philip J.
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View/Download:2/0
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Submit date:2021/10/19
Brand awareness
Brand image
Brand knowledge
Brand management
Hong Kong
Product involvement
SMM
Social media marketing
The influence of destination personality on brand image evaluation among archaeological tourists
Journal article
Jurnal Komunikasi: Malaysian Journal of Communication,2015, volume: 31, issue: 1, pages: 133-152
Authors:
Pong, Kokshiong
;
Noor, Shuhaidamd MD
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View/Download:5/0
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Submit date:2025/05/23
Archaeological tourism
Brand image
Brand personality
Destination branding
Destination personality
대학 도서관 브랜드 이미지 구성요인 분석
Journal article
Journal of the Korean Society for Library and Information Science,2013, volume: 47, issue: 3, pages: 295-320