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WEI Xiaoyong
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Understanding Chinese consumers' intention to purchase sustainable fashion products: The moderating role of face-saving orientation
Journal article
Sustainability,2017, volume: 9, issue: 9
Authors:
Wei, Xiaoyong
;
Jung, Sojin
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Submit date：2022/06/24
Chinese consumers
Face-saving
Green value
Perceived value
Sustainable consumption
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