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	Exploring the role of green animation advertising influencing green brand love and green customer citizenship behavior Journal article BMC Psychology,2023, volume: 11, issue: 1 Authors: Zhang, Yipin; Yang, Yi Chun Favorite \| View/Download：6/0 \| Submit date：2024/01/22 Green animation advertising Green brand love Green customer citizenship behavior Stimulus–organism–response (SOR)
	Green animation advertising of food: Influence on green trust and green customer citizenship behavior Journal article Social Behavior and Personality,2023, volume: 51, issue: 7 Authors: Zhang, Yipin; Yang, Yi Chun Favorite \| View/Download：6/0 \| Submit date：2023/09/21 consumer behavior customer citizenship behavior customer trust food advertising green animation advertising