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新文科背景下人工智能赋能市场营销教学改革与实践研究 Project
项目编号: UICR0400039-22, 2025-
Leaders:  王鹏
Favorite  |  View/Download:2/0  |  Submit date:2025/03/18
逆全球化背景下国际商务、国际供应链与国际贸易研究团队 Project
项目编号: UICR0400023-22, 2025-
Leaders:  王鹏
Favorite  |  View/Download:2/0  |  Submit date:2025/03/18
The role of performance reward discrepancies in driving dealers' servitization Journal article
International Journal of Research in Marketing,2024, volume: 41, issue: 4, pages: 671-686
Authors:  Wang, Peng;  Dong, Maggie Chuoyan
Favorite  |  View/Download:4/0  |  Submit date:2024/12/16
逆全球化背景下的国际合资企业解体机制研究:基于地缘政治视角 Project
2024-
Leaders:  王鹏
Favorite  |  View/Download:24/0  |  Submit date:2023/09/26
人如其名?CEO姓名对企业行为的影响机制研究 Project
项目编号: UICR0400012-23, 2024-
Leaders:  王鹏
Favorite  |  View/Download:1/0  |  Submit date:2025/03/18
The dynamic effects of learning: Host country experience and international joint venture termination Journal article
Industrial Marketing Management,2023, volume: 111, pages: 69-80
Authors:  Wang, Peng;  Liu, Bin;  Niu, Teng
Favorite  |  View/Download:8/0  |  Submit date:2023/07/03
Does Internet exposure reduce the desire for family control? Evidence from China Journal article
Technological Forecasting and Social Change,2023, volume: 190
Authors:  Liu, Bin;  Wang, Peng
Favorite  |  View/Download:5/0  |  Submit date:2023/07/03
如何留住境外投资?粤港澳大湾区合资企业生存机制分析 Project
项目编号: UICR0600015, 2023-
Leaders:  王鹏
Favorite  |  View/Download:16/0  |  Submit date:2022/11/21
基于“东道国市场-外国母公司-本土母公司”三边框架的国际合资企业解体研究 Project
项目编号: UICR0600018, 2023-
Leaders:  王鹏
Favorite  |  View/Download:3/0  |  Submit date:2023/09/26
Two-sided effects of state equity: The survival of Sino–foreign IJVs Journal article
Journal of International Business Studies,2022
Authors:  Wang, Peng;  Liu, Bin;  Delios, Andrew;  Qian, Gongming
Favorite  |  View/Download:12/0  |  Submit date:2022/07/12