科研成果详情

Mobile payment system enables users to make payment via Short-Message-Service (SMS). The objective of this paper includes determining consumers' requirements so that firms can provide more functional mobile payment systems that deliver customers wants. This paper examines the key determinants of mobile payment in Malaysia through three perspectives: consumer features, business features and technology features. Survey questionnaires will be distributed to about 1000 mobile payment users in Malaysia using convenient sampling method. Data collected will be analyzed using regression technique to determine the significant levels of interactions between the dependent and independent variables. The outcome could help firms learn to improve the quality of mobile payment systems. This could also be relevant to Malaysia's goal of building a knowledge-based society by 2020. This research would also provide useful data that could help the industry determine customers' needs within Malaysian context. The empirical insights from this study would also be useful for theory building.