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TANG Chun Ming Llewellyn
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Journal of Product and Bran...
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Does non-hard-sell content really work? Leveraging the value of branded content marketing in brand building
Journal article
Journal of Product and Brand Management,2019, volume: 28, issue: 7, pages: 773-786
Authors:
Lou, Chen
;
Xie, Quan
;
Feng, Yang
;
Kim, Wonkyung
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View/Download:6/0
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Submit date:2021/10/19
Brand loyalty
Consumer social learning
Content marketing
Content value
Purchase intentions
一种制备可循环预制装配式施工围挡的材料及其围挡结构
Patent
专利类型: 发明专利Invention, 专利号: CN201610273976.5, 申请日期: 2016-04-28, 公开日期: 2016-09-21
Inventors:
金若愚
;
陈伟
;
邓进明
;
楼哲文
;
诸政迪
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View/Download:3/0
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Submit date:2024/12/16