Browse/Search Results: 1-3 of 3

Selected(0)Clear Items/Page: Sort:
	Brand equity of e-Sport events: exploring the role of social media on customer satisfaction and behavior Meeting Abstract&Summary 2022 Authors: Xu, Yulan; You, Xinyi; Wang, Xi Favorite \| View/Download：49/0 \| Submit date：2023/02/15 e-Sport customer satisfaction behavioral intention communications-brand equity spectator-based brand equity
	Understanding behavioral intention to use a cloud computing classroom: A multiple model comparison approach Journal article Information and Management,2016, volume: 53, issue: 3, pages: 355-365 Authors: Shiau, Wen-Lung; Chau, Patrick Y. K. Favorite \| View/Download：6/0 \| Submit date：2023/05/19 Behavioral intention Cloud computing classroom Innovation Innovation diffusion theory (IDT) Self-efficacy (SE) Service quality (SQ)
	To use a tree or a forest in behavioral intention Conference paper Proceedings - Pacific Asia Conference on Information Systems, PACIS 2014, Chengdu, June 24-28, 2014 Authors: Shiau, Wen Lung; Chau, Patrick Y. K. Favorite \| View/Download：4/0 \| Submit date：2023/05/19 Behavioral intention Innovation diffusion theory (IDT) Self-efficacy (SE) Service quality (SQ) Technology acceptance model (TAM) Theory of planned behavior (TPB)